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Beginner’s Guide to Summer Marathon Clothing

There's a lot to think about the upcoming race day. The logistics of getting to the starting line, the dietary plan following the main day to even the running techniques that you need to improvise on. However, the most important...


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How To Dress For Marathons

When it comes to clothing meant for marathons, fabrics are the most definitive thing to consider while shopping for your needs. No two marathons are the same, and they differ in the distance and in the conditions they are expected...


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Marathon Clothing 101 : What To Wear For Half-Marathons

When it comes to half-marathons, you need something which keeps you comfortable, and enhances your performance in this highly-competitive sport. The factors that will determine your clothing will eventually narrow down to what the conditions and distance will be. By...


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The Defining Trends In Men’s Athletic Apparel For 2019

The rising levels of fitness consciousness among the masses has augured well for the athletic apparel which seems to be going from strength to strength. Many key players in the global fashion industry are competing against each other in a...


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Impressive Benefits of Wearing Men’s Tank Tops

Tank tops have been a favorite among men for quite some time now and for very valid reasons. They work very effectively as slimming garments which can do a world of good to men who are not confident enough of...


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What Do Companies Get By Sponsoring Athletes?

Sponsorship today has changed exponentially from the years gone by and it has created enormous synergies for the companies, sports teams and their athletes. Gone are the days when sponsorship used to be just about logo's and TV coverage, today...


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The Myriad Benefits Of Wearing Sports Bras

Sports bras are extremely popular today among women for their myriad of benefits and many women are fast ditching regular bras for sports bras. It is far from becoming a fashion phenomenon but the trends suggest overwhelmingly that the growing...


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